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How to start the conversation with your female clients
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TD Asset Management

How to start the conversation with your female clients

Help your clients understand some of the unique challenges women face on the path to financial security.

November 13, 2018

Women often face unique challenges when it comes to achieving financial security. This informative, plain language piece is full of compelling statistics that will help you navigate and explain sensitive topics such as longer life expectancy, widowhood, the earnings gap and caregiver responsibilities with your female clients.

Importantly, it helps you set the stage for discussing a range of important topics, including navigating life goals, planning for retirement and securing their financial future – ultimately reinforcing the importance of financial advice in the equation.

Use this piece as a springboard to talk to your female clients and their families about planning for the future. It will help you start the conversation and underscore how creating an actionable investment strategy – one that is tailored to a female client’s unique circumstances – can help her achieve financial security and fulfillment long into the future.

Download and save this PDF and discuss it with your clients.

What is brand knowledge?

Through Brand Knowledge, Investment Executive would like to offer its readers the latest advice from businesses wishing to share their industry expertise. Content is produced by the Content Solutions team in collaboration with the company. Investment Executive journalists are not involved in writing these articles. For more information, contact AnnaChristina@Newcom.ca.

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